COMMUNITIES
Social networking is everywhere – why is so important to your business? The main reason is search, from an SEO perspective it can give your site a boost in traffic. If you post or others post positive information about your product or service in an online forum it can act as magnet to drive traffic, those who read that forum will read your info as well.
In the old days reciprocal linking and doorway pages, meta-tags did the trick to get you higher on Google and Yahoo. Not anymore!
People have to want to find you or have reason to find your site, meaning it has to be relevant to what they want not what you want.
Some companies are now hiring people to post positive feedback and links about their products to boost sales, this attracts people who do research.
If you don't have a Face Book account get one, if your not on LinkedIn get there – this is where research is done and people find what they want if your not in the results pile you'll never get a call and your competition will take your business.
